Spredfast v Sprinklr: A Social Media CMS Showdown

Did you know that, by 2018, it is estimated that there will be nearly 2.67 billion social media users worldwide?

This startling statistic is sure to remind you of the importance social media plays when it comes to your online success. Whether you publish regular blog content, run an online store, or are a new indie pop band looking to self-promote, you are going to have to integrate social media into your overall marketing strategy.

10 Top-Notch WordPress SEO Plugins to Boost Your Website’s Visibility

Search engines provide most websites with a large amount of their overall traffic. After all, anytime someone enters a keyword or phrase and clicks Search, millions of related websites appear instantly for that person to begin perusing. And the last thing you want to do is allow your website to be the one millionth search result. If you do that, no one will ever even know you exist.

How to Build an Effective About Us Page for Your WordPress Website

Catching a site visitor’s attention the minute they click on your website is crucial for increased site engagement. After all, if a visitor is not impressed from the start, you cannot expect them to want to continue reading your killer content, subscribe to your newsletter, or purchase your products.

However, do you realize that your WordPress website’s most visited page is typically the About Us page?

WordPress vs. Ghost: A Comparison of the Two Best Blogging Platforms

WordPress has long been hailed as the ultimate blogging platform and full-fledged content management system (CMS) among website owners worldwide. However, as some continue to expand their websites into more than just a simple platform for sharing high-quality blogging content, there is a large majority of people who still seek a simple, elegant, and easy-to-use publishing platform for sharing ideas and nothing more.

WooCommerce versus Magento: eCommerce Platform Competition At Its Best

There is much to be said about the eCommerce platforms WooCommerce and Magento. And, while each varies greatly in some aspects, it is highly debatable which one reigns supreme. While one ranks as one of the most popular WordPress plugins available today, and the other is a standalone product newly acquired by the likes of eBay, they each make a strong case for why they are the better eCommerce solution.

The Top 6 Reasons Why Your Business Website Needs a Blog…Now

Did you know that it was estimated in 2016 that by the end of this year, 51% of all companies would have an executive in place that directly oversees their company’s content marketing strategy?

The truth is, content marketing works. And more than ever, people with business websites of all sizes are realizing this. In fact, all of the most successful businesses already know this and take advantage of including high quality, written content on their website to engage new customers, convert more sales, and drive revenue.

It can be hard to publish valuable blog content on a regular basis.  Especially if you are trying to run a growing online company. However, while it can be difficult to justify spending time crafting blog content for your website, it is not difficult to see the benefits of doing so. That’s why today we are going to take an in-depth look at what exactly content marketing is and the top reasons why your website needs a blog now.

Underwood: A Bold Blogging Theme for Those Who Have Something to Say

In response to those demanding a bolder, more masculine, and content-centered WordPress theme, the team at ThemeShift set out to develop a blog template that would deliver just that.

Not one to disappoint its customers, Themeshift is happy to announce their newest WordPress blogging theme, perfectly suited for journalists, food bloggers, and photographers. Moreover, Underwood is so versatile and easy to use that anyone looking for an awesome WordPress theme packed with useful features, an exceptional blogging platform, and straightforward design concepts, can use Underwood and create a one-of-a-kind website from the ground up.

How to Embed Google Calendar in WordPress and Why This Will Make Your Life Easier

Google Calendar is quickly emerging as people’s go-to calendar application all over the world. With exceptional functionality, ease of use, and integration with Google’s other services, this should come as no surprise. In fact, 57% of people surveyed say ease of use is their number one priority when it comes to choosing which calendar application to use. Hence, the reason Google Calendar ranks number one.