The beauty blog is a popular trend, with both men and women generating loads of traffic for their wonderful fashion sense and ability to pick out the hottest styles for people with small and large budgets. This goes for bloggers who focus on makeup, beauty and style. However, one thing connects them all: The fact that they all have websites.
How To Get Started As Fashion Or Beauty Blogger
The only real thing you need in order to get started as a beauty blogger is a WordPress theme. The right theme has to have an appealing design that also works on mobile devices, but it should also include plenty of features that will allow you to brand your website and make it attract your audience.
What Are The Features You Need
The best themes provide visual elements that are easy to manage, such as background videos, gallery support and quick embeds for your blog posts. The theme should also include a way to change the colors and use beautiful fonts as well as social media icons to encourage readers to share your content. Consider a theme that also helps you grow your email list as that’s one of the best ways to stay in touch with your loyal readers.
Beautiful And Stylish Themes For Beauty And Fashion Bloggers
The market is filled with options, so that’s why we put together a list of the best beauty blog WordPress themes for you to choose the hottest one for your platform.
Street Style Theme from Nimbus
The Street Style WordPress theme is a great place to start this list since it offers a type of elegance and radiance that you can’t find anywhere else. Hundreds of successful fashion bloggers have launched their careers with this theme and it all starts with the responsive layout. Anyone can view your theme on mobile devices which is essential for today’s fashion world. The awesome blog layout includes places for social media buttons, image banners, and an About Me widget. The user-friendly admin panel makes it easy to customize components such as your logo, fonts, and sizes. In addition, the shortcodes work to your benefit because you can create anything from columns to buttons without the need for a development degree.
A recent posts feed is included with the theme which helps generate interest for your blog posts. The typography options ensure your content is presented in style, while the social media buttons and sharing links make it easy for your readers to share your content. Overall, the Street Style Theme is a great choice for those who want tons of image support and blogging features.
Fashion Blog Theme
The Fashion Blog Theme is geared for fashion bloggers and it allows you to stand out from the rest of the crowd with a full-screen video or image slider to feature recent styles and trends. Several blog and page templates are included with the theme and the fully loaded options panel allows you to easily change colors, modify sizes, and even implement shortcodes. Add and remove as many sidebars as you want and rest assured your website will look good even on mobile devices.
Newsletter images are designed to help you bring in more subscribers while the social media icons allow you to grow your followers. PSD templates are perfect in case you’d like to make more advanced customizations to the theme’s design and have the skills to do so. Typography can easily be customized with the Google Font integration and the photo-friendly layouts allow you to include galleries, featured images, and multiple sliders.
Check out the Pretty theme if you are a makeup and beauty blogger who wants to monetize their website. This is a beautiful theme with minimalist design, keeping the focus on what matters most. The responsive design looks wonderful on all mobile devices and the three types of sliders ensure that you can convince people to keep reading once they land on your website. Turn your blog into an online store with the WooCommerce integration and use the limitless font options to find the most pleasing font combination so your content is always legible.
You can also customize the rest of your website through the backend and the 24/7 support help desk is always around to guide you through the development process. The detailed documentation isn’t that bad either, in case you’d like to solve problems yourself. Custom blog templates and post types add variety to your site while the filterable portfolio section is a great way to bring in new clients if you’re trying to run your own freelance beauty business.
The Beverly WordPress theme has a feminine look with pink highlights which is perfect for all the female bloggers out there. The responsive design is great for fashion and beauty bloggers, meaning your content can be seen even on mobile devices without any issues and the color scheme is easily customizable in case you’re not a fan of pink. Upload your own header and feel free to change the background image to add a touch of your own style and personality to the theme. A custom menu makes it easy to navigate through the site and social media icons help with building your Facebook and Twitter platforms.
Beverly is translation-ready, which means you can easily translate it into any language. One standout feature of the Beverly theme is that you can create a featured slider to highlight certain posts, pages, and categories. Beverly has a beautiful blog for boosting your search engine rankings and sharing makeup or fashion tips with your visitors. Finally, various widgets allow you to easily add various content to your website without touching code.
Consider the Troy theme if you’d like to place your logo front and center and putting an emphasis on your brand. This is a truly unique theme with colorful modules and a default pink and purple color to make it a little more feminine. However, you can easily customize the default color scheme and implement your own brand colors. Custom widgets are perfect for adding your social media links and the responsive nature of the theme makes it look nice on all types of devices. Troy is translation-ready so you can easily translate your website and it has several post formats to add some variety to your website.
A search bar is included at the top of your site, allowing for visitors to browse exactly what they want to read. Use the shortcodes to add tabs, buttons, and columns while the newsletter subscription widget allows readers to sign up for your email list. The theme also includes lots of other widgets, such as social, text, category, and Instagram widgets.
The Beautiful WordPress theme comes from the folks at StudioPress, meaning it works with the Genesis Framework. Beautiful provides an elegant look, with plenty of white space and some rather feminine icons that work well for the beauty industry. A custom header is provided, and the custom menus work allows readers to navigate your site with ease. The fixed width layout is a wonderful way to bring user eyes to the center of the content and the landing page is guaranteed to land you some sales in case you’d like to monetize your site.
Beautiful is mobile responsive which means it looks and works great even on smaller devices. A contact page is included, allowing readers and potential clients to contact you with ease. Use the social buttons to grow your followers on social media. Several advertisement areas ensure that you can add third-party ads or even sell ad space to monetize your site, while the search bar allows your readers to easily find content they are interested in.
The Simply Charming theme runs on the Genesis Framework, which is a great way to ensure that your site changes never get lost. Simply Charming provides a parallax effect which is a great way to capture the attention of your visitors and add visual appeal to your website. The cool part of a parallax effect is that it will never slow your site down. Simply Charming works on all mobile devices and it offers seven color schemes to choose from. The three layout options are nice to add variety and the custom background is a great way to add a touch of your personality.
You can upload your own logo through the backend and play with the various styled plugins that are included. For example, the Genesis Enews Extended plugin helps you grow your email lsit, while the Genesis Responsive Slider has the tools you need to share promotions and events in a stylish way. The Simple Social Icons plugin is also great for quickly getting social buttons on your site, without the need for any coding.
Consider trying out the Anna Grace WordPress theme if you’re interested in a stylish, elegant take on the beauty theme. The responsive design resizes beautifully to fit on devices like iPads and phones. The blog page content uses sidebars, but these can also be removed if you’d like a full-width setup. The frontend design is structured around the blog, using a centered logo in the header and a sleek navigation menu that provides easy navigation around your site. Fashion and beauty blogs will find this theme appealing, considering it has a more feminine look, with pink and white colors. Since the sidebar is so prominent in the Anna Grace theme, it’s worth mentioning some of the elements you can add with sidebar widgets. Add a profile widget with your photo and a short biography that leads them your About page. Share your latest pins from Pinterest, and add a search bar to make ti easy to find specific content.
Each blog post has social media sharing links, with stylized typography that matches the overall mood of the theme. The theme also allows you to add a signature towards the bottom of each article. The shortcodes help you add headings and contact forms and they ensure that you don’t need to know any code. Create image galleries to show off your best beauty pictures and use the page templates to generate a sense of variety as users scroll through your site. The page templates include carousels, sidebars, full-width and centered pages. Color customization is fairly easy from the backend, so if you like the Anna Grace layout, but not so much the color combination, feel free to change them to the colors of your brand. Along with Google Analytics integration and PSD files, the Anna Grace theme is a great choice for all beauty and fashion bloggers.
Check out the Saturation WordPress theme if you’d like a bright, crisp WordPress theme built just for blogging. The theme isn’t particularly designed for beauty bloggers, but rather a myriad of businesses and bloggers. Therefore, you shouldn’t have any problem changing the colors, fonts, and overall design to create the ideal atmosphere for a beauty or fashion blog. The responsive theme works on all devices and the backend options panel minimizes the amount of plugins you need to implement. Custom widgets are optimized to save you a little time and money, while shortcodes enable you to customize your site within minutes. You can easily add buttons or columns without ever touching a single line of code. The unlimited color schemes are a nice bonus and the translation files help you translate your website into any language. As with most beauty themes, you’re going to want a theme with support for lots of images so the Saturation theme is a great choice as it provides lightboxes that showcase large photographs.
The unlimited backgrounds are another way to add your own brand identity while Google Fonts support ensures that you don’t have to scour the internet to locate the ideal typography. Integrated social media is one of the easiest ways to bring more people to your beauty blog. Luckily this feature is included with the theme. The theme also includes a wide collection of ad spaces, all of which work with the AdSense ads. Custom dashboard design is slightly different than what you might find on a regular theme and email subscription form has what you need to collect email addresses and send out updates for the future. Overall the Saturation theme looks modern, and it’s sure to please many fashion-oriented bloggers.
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