We’ve researched the newest and greatest features being offered in eCommerce WordPress themes and have put together an outstanding list of beautiful, responsive selections filled with everything you need to get an eCommerce site started.
Read on for our ultimate list, but first, let’s discuss the features we looked at and how we made our selections.
Popular Features of eCommerce Sites
Before you choose a theme, it’s always a good idea to look around at the competition. What are those sites doing? Whom do you want to emulate? One of the most important features you should consider is eCommerce integration, for which WooCommerce is the most popular choice on WordPress sites. Other factors that make a theme a great fit for an eCommerce site include product sliders, sales or news notification banners, product variation options, and social media integration.
What Sets These Themes Apart?
The themes on the list below include the features mentioned above but they each bring something extra to the table as well. Some have a bit of added style or extremely lightweight code. Others have support for fullwidth, high resolution photography or interesting layouts and menus. All of the themes included here are special and worthy of your consideration.
Best Themes for Building Online Stores
ShopIsle is a beautiful ecommerce theme with a stunning parallax header that’s sure to capture the attention of your visitors. As an added bonus, you can add a text overlay to the header, along with a call to action to send people directly to your most popular products and collections. With this theme, you can share a list of things people can expect from your store such as an immediate link to a promotion or a special collection. You can then follow it up with a grid layout of recent additions to the shop and feature your seasonal offers to boost your sales during peak shopping seasons. The custom menu provides easy navigation around your shop and the shopping cart icon lets your customers double check which items they have selected.
This theme is fully responsive and cross-browser compatible to ensure maximum compatibility with all devices and browsers. The clean code ensures there are no security vulnerabilities on your website. ShopIsle boosts your SEO, especially if you include a blog to talk about the process that goes into making your products. The entire theme can be customized on the backend, from colors to fonts and you can use the translation files to make your store accessible to people all over the world.
OneShop from the team at WpStoresNet is a beautiful eCommerce theme with the flexibility to handle any type of online sale with style. It’s a fabulous option if you’re looking to build a clothing store, electronics shop, boutique jewelry outlet or any other product type you could think to throw at it. Seeing is believing so look at these awesome demos to understand what I mean. It’s also highly customizable for a clean and minimal look, and also includes some flat design features.
This theme offers six product box styles and six category page styles for an awesome range of options when it comes to the way your inventory is displayed. Site management is easy with OneShop, which comes with a built-in backend configuration system that takes care of many setup and display tasks. You can seamlessly implement and maintain a newsletter system that integrates with MailChimp, a widget builder for building custom headers and footers, a social media builder to connect with your customers, and a live preview system for typography changes.
Divi by Elegant Themes
Divi is included in many of our lists because it’s so versatile; it’s a fantastic choice for any type of website. It has all the bells and whistles you could ever want in a WordPress theme, including a drag-and-drop editor that makes customizing incredibly easy while giving you detailed control and editing capabilities. This theme also comes with awesome page templates so you don’t have to re-design the theme from the ground up to get the look you want. It’s a great theme for tweaking every inch of your site with small alterations. Divi is WooCommerce ready, elegantly responsive, and parallax and video background capable. With a plethora of options, the customization options are endless but if you don’t want to make a lot of changes, the demo page looks great too.
eMAXstore by Mythemeshop
The eMaxstore theme from Mythemeshop is a very cool option. It uses parallax scrolling, which makes your site look fresh but not overwhelming, keeping the focus on your product, not how fancy your website is. It’s a young and hip theme that avoids being childish by using lots of clean space and organizing content in a practical, but interesting way. eMaxstore is a robust theme, perfect for anyone who is looking to build a eCommerce site with a large inventory and a wide range of products. It’s also compatible with WooCommerce, the preferred solution for most eCommerce businesses.
The designers have done a spectacular job of creating tools for sorting, viewing, and shopping, including the ability to organize your products into unlimited categories and a comparison tool. There are almost as many customization options as ways for your costumers to shop, like the MegaMenu that looks so great in the demo and the Mythemeshop options panels which make customizing their themes simple and quick. There is also a blog option, which could be a lovely addition to connect your site with your target audience, but functions very well on its own. eMaxstore is also beautifully responsive, an essential feature in this age of mobile shopping.
Eshop theme by ZigzagPress
If you’re looking for a simple and clean platform with an amazing user interface that won’t distract from your products, The Eshop theme by ZigzagPress is perfect. If the all-white all-the-time look isn’t your thing, the theme also includes an incredibly easy Style Selector for editing the theme to better reflect your brand. Eshop includes a front-page parallax slider layout to showcase sales or featured items without distracting readers from the product listings below. The layout of the product listings are gorgeous and gigantic, allowing you to really showcase your goods.
The theme also includes a very attractive and well integrated blog platform, an increasingly popular feature of Ecommerce WordPress themes. This blog in particular makes it incredibly easy to navigate to and from the shop so your readers can read about your products in your blog and stay within a click of purchasing any of your featured products. The theme’s grid layout is beautifully responsive and is compatible with the new and popular Gravity Forms plugin, allowing customers to get in touch with you in the simplest way possible. Eshop is compatible with WooCommere by WordPress, making it very easy to track and collect your earnings from purchases on your site. It makes excellent use of white-space, so the focus is your shop, housed within a simple and easy to use theme.
Diamond Theme by WPZoom
Diamond is great for a site with a shop as a secondary focus and, with huge image windows and beautiful sliders, it is ideal for a site with lots of images. This theme has a simple and clean design with a large front page slider and seamless social media integration. You can connect with your visitors on their preferred social media platform while offering them a great looking theme that is WooCommerce compatible to sell your products. Diamond is easy to set up with multiple front-page template options or the WPzoom Zoom Builder to create a new template yourself, without using any code.
Like the Diamond theme discussed above, Harmony is well suited for eCommerce integration but that isn’t its main focus. The theme is primarily marketed towards bands, with amazing media integration for both audio and video, but you shouldn’t let this deter you if yours is not a music focused site. Harmony is also great for any business that works with a lot of video and, with WooCommerce compatibility, also works well for selling products as a sideline. This theme would a perfect fit for a non-profit organization featuring event videos that also sells t-shirts and memberships, or an artist with video of their creative process. This theme features a large banner on the front page and a simple, clean format to deliver a lot of information, media, and products without overwhelming your readers. It’s also beautifully responsive on any screen and easily customized with the Elegant Themes epanel and shortcodes.
Kancing theme by Tokokoo
Kancying is a classy looking theme from Tokokoo, who are well known for integrating parallax and sliders into their eCommmerce themes in a clean and dynamic way. It’s marketed as a portfolio theme as well as an eCommerce theme, and you can really see why when you look at the demo. The stacked grid layout for the products may not work as well if you have a large inventory but it would be very eye-catching for art or photography. Kancing comes with amazing features to create the perfect website. It is WooCommerce compatible, translates into multiple languages, and is beautifully responsive. The Tokokoo Theme Customizer makes it easy to customize the theme to reflect your style without having to write any code. The Blog section is also notable, allowing you to share both audio and video files in a lovely format.
Estore by Elegant Themes
The Estore theme is an outstanding choice for someone who is looking for an eCommerce site with a little grit to it. The aesthetics are a bit rustic and would be perfect for a business that sells outdoor gear or features nature photography. The design comes with multiple template options and the easy-to-use ePanel so it can be edited to your liking. With Elegant Themes, you get access to a large collection of shortcodes to truly make the theme your own in the simplest way possible. Overall, Estore is extremely pleasing to the eye with a neutral color scheme interspersed with pops of colors to highlight featured items in your store and make you stand out from the competition.
Schema by Mythemeshop
One of the great benefits of Schema is that, like all themes from Mythemeshop, it has excellent built-in SEO optimization. Tons of hidden code is included to help Google find your keywords and get people to your site. You just have to remember to type directly into the theme instead of uploading your text as images styled in Photoshop. This theme is fully responsive so all of its elements – the fantastic blog layout, clean grid display, and excellent sidebars for showing related and featured products – will look amazing on all devices. Schema also includes a built-in Ad Manager to track earnings from in-site advertising which is great for making a little extra cash. The translation files included with your purchase make it easy to translate your entire website and the options panel editor will enable you to refine your style effortlessly. If you happen to be a more experienced coder, you can use your own custom CSS to make your site even more unique.
Boutique by Elegant Themes
Boutique is the perfect theme for all you Pinterest addicts out there. The design is geared toward a more handmade look and would be perfect for any site with arts and crafts or one-of-a-kind products. This theme also comes with all of the bells and whistles you’ve come to expect from Elegant Themes, including SEO optimization, responsive design, multi-language capabilities, the Options Panel for code-free styling, and WooCommerce integration. Boutique also offers page templates to add variety to your website and as a bonus: look at those adorable little price tags!
KALLYAS has a unique name and is a stunning option for building a similarly one-of-a-kind eCommerce website. The amazing page builder makes it easy for webmasters of all skill levels to add logos, change colors, and optimize each of the products you have for sale. Unlimited colors and headers are included, to help you create a memorable brand, and you can use the six homepage styles, three portfolio layouts, and many custom pages to keep your site exciting. The various slider options make it easy to display sale items or new products at the top of your homepage; you can also use them for calls to action or links to your seasonal products. The WooCommerce integration is standard and quick to implement on this fully responsive theme which is also SEO-ready, translatable and packed with features to get your business up and running today.
Foxy from Elegant Themes will add a little sexiness to your eCommerce store with its bright colors and sleek designs. The idea behind this theme is to give customers a fun and exciting experience, while also focusing their attention on buying your products. The unlimited color options ensure that your website matches your brand perfectly and the sliders, social media support, and striking product pages will encourage visitors to explore and buy more.
Your site will be accessible to all shoppers with Foxy. The localization options enable you to reach people from all over the world, integrates well with most eCommerce plugins, and runs perfectly on all mobile devices. Foxy provides various page templates and shortcodes, each of which minimizes the time you need to spend on designing your own unique website elements. Instead, just drop a shortcode on your page to generate elements like columns or buttons. You can also take advantage of the widgets, which work nicely in footers and sidebars, allowing you to incorporate modules for About pages, Services, and more.
The X Theme may seem like it has a generic name, but its functionality is anything but. This theme is filled with multiple designs and free extensions allowing you to create the perfect eCommerce website. The redefined and glamorous theme will serve you well, with its large collection of premium WordPress plugins all of which are included in your purchase. These plugins include Video Lock, Content Lock, Custom 404, Olark, Slider Revolution, and Visual Composer.
X uses the WordPress Customizer for all design changes, which helps you see the changes live before publishing them on your site. Custom layouts are simple to create with the page builder’s drag and drop interface and you can play around with the shortcodes to minimize the time you spend on coding. With over 600 Google Fonts to choose from and a responsive design that works on all tablets and phones, it’s no wonder that this is one of the fastest selling Envato WordPress themes of all time.
The Vanquish WordPress theme is the quintessential eCommerce option, with a clutter-free, white background and powerful premium plugins for customizing your site the way you want. This theme includes 11 pre-built layouts that can be imported with one click, which reduces the time you would need to set up your website. The Visual Composer is the ideal building experience since you only have to drag and drop components and modules, instead of messing with code.
The parallax-ready features ensure that your customers will be blown away by the first page they land on. They will continue to be impressed by the three different product display options, which are a great way to differentiate yourself from competitors, and the Revolution Slider. This plugin is perfect for displaying your most recent promotions in an animated and appealing way. The built-in mega menu is another must-have for all eCommerce sites, allowing you to include multiple products and categories without overwhelming your visitors.
The Flat Responsive WooCommerce theme delivers on what it advertises. It’s flat, responsive, and WooCommerce-ready for an incredible user experience based around some of the most modern eCommerce websites. It will ensure that both you, the admin, and your customers feel comfortable. One standout feature is the parallax banner, which is a great way to capture visitors’ attention. Another is Catalog Mode to hide the shopping cart checkout function, keeping the page clean.
The demo content is included in your download, which is a huge plus because it means you don’t have to spend time figuring out how to build your site from scratch. More advanced webmasters will also be happy to know that the PSD files and assets are all included, so you can customize the design to suit your needs. The drag-and-drop page builder is especially useful when working on huge eCommerce sites with tons of products. This theme is also search engine optimized, so your products and blog posts ping the best search engines with minimal effort from you.
The StyleShop theme provides a wonderful interface for people interested in making eCommerce shops since it has a responsive design for people to view on mobile devices and it includes various page templates for pages like contact forms, portfolios, image galleries, and login pages. The shortcodes are always nice for those who don’t want to design using source code and the drop down menus enable you to add as many pages as you need in your website. The StyleShop theme comes with a beautiful background which you can swap out to better reflect the branding of your company, while the slider is a great way to share new promotions or products. You can also add buttons to slider images to send people directly to the individual product pages.
Feature offers and new items with thumbnails on your homepage and showcase all of your best products with links, images, and pricing information, directly from your homepage. This is a fixed-width layout which helps to put the focus on the content in the middle of the page. The StyleShop theme provides several widgets for implementing anything from an About Us page to contact forms. Along with a stunning design, a simple admin panel, and various ways to sell your products, the StyleShop theme is definitely one of the options you should check out before landing on your final choice.
The Suave theme offers plenty of space and style to show off your most recent products and it has a responsive interface for users to view your content and buy items from phones and tablets. This a premium and beautiful WooCommerce theme meaning you can sell both physical and digital products with ease. Choose from a few homepage layouts and play around with product listings to create the perfect layout for your shop. Modify product details with everything from product ratings to pictures and customize the gorgeous content pages to add stylistic elements to your company. Additionally, you get three header styles to stand out from the competition.
Nearly 100 theme options are offered through the backend of the Suave theme, making it ideal for both advanced users and beginners alike. Several exclusive plugins are offered when you purchase the theme including Visual Composer and Layer Slider. The slider is ideal for showcasing products, while the Visual Composer plugin helps you create complex layouts throughout your website without the need to code any of the modules. Multi-currency support is provided and you can also translate your entire website into another language and reach a global audience.
As with some of the best eCommerce themes out there, the AzShop solution provides integration with some of the top plugins for selling online. The WooCommerce plugin is supported so you can sell various products. You also get the Visual Composer plugin which helps you build custom layouts without the need to touch a single line of code. For example, if you want to make a slider at the top of your page, simply drag a slider module to the desired location. You also get the Slider Revolution plugin for building beautiful sliders that showcase your promotions and events. This plugin provides some awesome ways to include animations and other elements that grab the attention of your visitors.
When you check out the AzShop theme demo, you’ll notice that the theme can adapt to a variety of niches and industries like auto, tools, electronics and fashion. The layouts are easy to customize from the backend of the WordPress interface and the theme includes a mega menu so you can add as many products into your menus as possible without overwhelming your visitors. A full blog is also packaged into the AzShop theme, which is great for sharing tips and tricks with your customers and boosting your search engine rankings. Along with a one-click installation and thorough documentation, the AzShop theme is a solution you can rely on.
The Agora WordPress theme comes from the folks at CSSIgniter and it provides a wonderful eCommerce theme with responsive design and user-friendly format. The entire theme is built for the WooCommerce plugin. Once you get the WooCommerce plugin installed on your WordPress site, all you have to do is start uploading images, product descriptions, and other details to begin selling. Several payment processors are supported through the plugin, so you shouldn’t have to worry about that. Change colors and backgrounds for branding purposes and use the full blog to boost your search engine rankings.
The custom widgets are nice for implementing social buttons and recent post modules. Upload your logo and add your contact information in the header so your customers can easily get in touch with you. This is one of the most important elements of the theme, considering people are generally not willing to go searching all over your website for a simple email address or phone number. The search bar is a bonus for the user interface, and the slider enables you to show off new products, seasonal offers, or products on sale.
The MayaShop WordPress theme is an incredibly flexible eCommerce theme, and it has some great SEO tools built right in. These allow you to spend most of your time managing inventory and marketing, as opposed to putting too much time and money into boosting your SEO. The responsive design is a must-have features, especially for eCommerce websites. The theme also includes two premium sliders. Keep in mind that these sliders generally sell for about $110, but you get them for free. The sliders are perfect for showcasing new products and events and you can always make animations and fun transitions with the help of the backend settings. Choose from an unlimited amount of colors and backgrounds, both of which help you establish your own brand.
Over 300 Google Fonts are packaged into the MayaShop WordPress theme. Choose to have a boxed or stretched layout and consider implementing a child theme to improve your customization options. Overall, the MayaShop WordPress theme is one of the nicest ones we’ve seen on the market. Along with social icons, translation features, and beautiful banner solutions, the MayaShop WordPress theme allows you to start selling as quickly as possible..
The Shopkeeper theme may look familiar to you, since it has become one of the most talked about eCommerce themes on the market because it has tons of pre-built page layouts so that you can make your website look fairly different compared to the other people who have bought the theme. In addition to the responsiveness of the theme, you can sell both digital and physical products. Collect payments from customers and manage your inventory from the backend of your WordPress website. Shopkeeper has an unlimited amount of header styles so you can start featuring new products, blog posts or events in completely different formats. The theme also supports high-resolution photos in the headers which is essential to present your products in the best light possible.
A stylish blog comes with the Shopkeeper theme as well, boosting your search engine optimization and allowing you to connect with your audience. The portfolio functionality is one of our favorite parts of the theme, because it’s a great way to place a bunch of products in one grid or a tool for actually showing potential clients what you have to offer. The Revolution Slider plugin allows you to highlight certain items. This plugin generally sells as a premium plugin but you get it for free. It’s one of the most powerful slider plugins on the market, offering animations, overlaying items, and more. Along with a responsive design and some great support documentation, you can’t go wrong with the Shopkeeper eCommerce theme.
The Bazar Shop theme is one of our favorites for building an online store because it has tons of settings on the backend and it allows you to display lots of content on the frontend of your site. Two custom checkout pages are provided and the zoom effect ensures that your customers know exactly what they’re buying at all times. You can technically turn the store into a catalog by turning off the shopping cart in case you have a physical store you want to attract your customers to. A popup plugin is included with the theme while the shortcodes are great for adding anything from buttons to columns without having to touch any code. Keep in mind that this is a completely customizable theme with responsive designs.
Add an email popup subscribe form for building your email list and use the social media buttons to grow your social media following. You can show testimonials in one of the many widgets that come with the Bazar Shop theme and you’ll notice that the designer put a lot of the focus on creating conversions when people land on the store. For example, the top area has slider images for promotions while the bottom area has dozens of product listings showing both recent and popular products. The entire theme integrates with the WooCommerce plugin and it works great for designing your product pages and connecting with a payment processor. In fact, we’d argue that this is one of the most beautiful eCommerce themes, especially once you start playing around with WooCommerce.
Rustik is a very clean and minimal ecommerce theme that features nothing but a slider on your homepage, allowing customers to focus on one product at a time. A custom menu provides links to different product categories and you can even include a link to your shipping and return policies along with a link to your FAQ page. The shop page features your items in the standard grid layout and the items can be sorted according to rating, price or popularity. A blog page is also included which helps with your search engine rankings while the search bar ensures your customers can find the items they want rather quickly.
The options panel features over 160 customization options which makes customizing this theme a breeze. 17 widget areas provide a drag-and-drop interface where all you have to do is drag the desired widgets where you want them to appear. An email subscription module is also included and it integrates with both MailChimp and Aweber, allowing you to collect email addresses and stay in touch with your customers. The theme can also be translated into 40 different languages which is great for connecting with people from all over the world and the responsive design works wonders for ecommerce websites, considering many people like to shop using their phones and tablets. Along with an extensive documentation and video tutorials, the Rustik theme has all the tools you need for an ecommerce website.
The Natural Shop has a solid structure for organizing your products and making them look wonderful for customers to peruse. It’s a responsive WordPress them meaning your store will display beautifully even on phones and tablets. The Natural Shop integrates with the popular WooCommerce plugin. This means that you should have no problems uploading products, inserting images, managing your orders, and collecting payments.The unlimited color schemes allow you to brand your online shop and build brand recognition. The theme also comes with demo data which can be imported with one click to reduce the time needed to set up your website.
Feel free to replicate pages you find in the demo expediting the creation process and making it much easier to start selling within hours. Google Maps, Instagram, and Twitter are fully integrated with your site making it easy to connect with your customers and provide them directions to your physical location. The theme has translation-ready files so you can connect with a wider audience. Along with Google Fonts, several PSD files, and much more, the Natural Shop WordPress theme is a great choice for an eCommerce website.
Store Box by Gavick Themes
This theme just looks and functions exactly as it should. If you want to put the main focus on your product Store Box is great for you. This theme also utilizes WooCommerce which makes uploading images and creating product details a cinch. There is parallax capability but it is used sparingly in the demo. However, this theme offers an easy way to create a mega sale or a special promotion. It also has a great grid layout that works really well on phones and tablets. The super clear side menus and cart that moves along with you are really advantageous in this design making it easy to shop. Even though the theme looks great as is, the customization looks simple with plugins and great font capabilities so you could add your own branding touches and be up and running as quickly as possible .
The Retailer is sure to impress your visitors thanks to the huge video background option in your header. On top of that, you can overlay text and buttons to send people straight to a particular product or category of products. The navigation includes a prominent cart button so your customers know exactly how many items they have in their cart. Feature products by their popularity and showcase different categories easily on the homepage. Several page templates are also provided so you can provide information about your company, feature members of your team, and allow customers to track their orders.
You can even sell affiliate products and choose from several different layouts for individual products. In addition to that, you can easily tweak any of the layouts with Visual Composer plugin which provides a drag-and-drop interface so all you have to do is drag the desired element onto your page. The Revolution Slider is also included so you can create beautiful slideshows featuring your products and the blog page makes it possible to share updates with your audience and boost your search engine rankings. Embed a Google Map to provide directions to your physical store and use the theme options panel to style your website. Along with a responsive design and several homepage layouts, The Retailer packs quite a punch so give it a try today.